Who we are

Ermolaev Bureau is an international graphic design studio specializing in the creation of visual brand strategy, brand positioning and project implementation in the field of corporate and consumer identity. The studio is based in Moscow (Russia) and has a representative in Amsterdam (Netherlands).

The founder and creative director of the studio Vlad Ermolaev has been working in communication design since 1995. His biography includes working in the largest Russian and foreign agencies and studios. In April 2006, he was one of the founders of the agency BBDO Branding in Russia, which he led as a creative director until 2008. In 2009 he founded his own branding bureau, which is now in the Top of 5 best Russian brand agencies. Over the five years of the studio’s existence it has been awarded international prizes. In 2014, the visual identity for a construction company PZSP was awarded the Grand Prix-Red Dot, making Ermolaev Bureau the first among Russian studios to receive the highest award in the competition.

What we do

Ermolaev Bureau carries out the full life-cycle - from the development of the brand strategy to its implementation. We carry out everything necessary to make the product or service work: including the creation of visual brand hypotheses, all the elements of style, development of unique fonts, further development of advertising campaigns and so on. The scope of our services includes packaging design, corporate identity and consumer, retail branding, web design and redesign. We specialize in wide-ranging projects in all areas of corporate and consumer visual culture, creating long-term relationships with clients, developing and accompanying brand for its existence.

Our services:

  • Creative strategy
  • Naming
  • Branding
  • Rebranding
  • Logotype
  • Brand identity
  • Corporate identity
  • Packaging design
  • Graphic design
  • Print design
  • Editorial design
  • Website design
  • Style Guide
  • Brand Book

Extra services:

  • Branding design consultancy
  • Copywriting
  • Photography
  • Advertising campaign
  • Environmental design
  • Original typeface design
  • Motion graphics

Who are our clients

Our client’s profiles vary and we don’t limit ourselves with any particular sphere. Now the studio has completed projects in various fields: from B2B to retail design, financial sector branding “Renaissance Group” to consumer branding “Il Patio”, from rebranding “Russian Railways” to the visual identity of consumer dairy brands “A Moloko” and “Family Farm of Cheburashkini brothers”. We never follow the beaten path, always look for new ideas. We tend to become partners with our clients and have individual approach for every project. Our experience includes state-owned companies, huge businesses, individual entrepreneurs and start-ups.

Our clients:

  • Cheburashkini Brothers
  • NGPF Blagosostoyanie
  • Leform
  • Liza Geld
  • Severneftegazprom
  • PZSP
  • Tea Funny
  • RDTEX
  • Effective Capital
  • A-moloko

Our clients profiles:

  • Food and Beverage
  • Insurance
  • Consumer & retail
  • Oil & gas
  • Real estate
  • IT services
  • Finance & consulting
  • Construction industry

Methodology

PHASE 1:

Analysis & Strategy

Stage 1. Analysis

  • Brand audit: analysis of business and communication goals
  • Analysis of communication materials, if exist
  • Competitive analysis
  • Target audience analysis: needs and barriers, cultural insights and trends

Result: Analytical report, conclusions

Stage 2. Brand positioning development/revision;

  • Development of a brand platform - a document that guides all communication in long-term perspective: mission, vision, values, functional and emotional benefits, brand idea, brand character

Result: Brand platform, recommendation of changes in visual and verbal brand identity, creative challenge (creative brief)

PHASE 2:

Visual brand concept

Development of visual brand hypotheses:

  • Visual brand hypotheses
  • Determination of communication channels

Result: Visual identity concept

PHASE 3:

Visual identity

Stage 1. Development of identity elements:

  • Basic elements of identity: color palette and typography, module grid, graphics, photography, etc.
  • Design of communication materials: print and digital. Environmental design, advertising, signage, packaging, etc.

Result: Design templates

Stage 2. Brand Book

  • Brand Positioning
  • Guidelines for communication materials

Result: Brand Book/Style Guide

PHASE 4:

Implementation of visual identity

Stage 1. Visual brand strategy:

  • Support on every stage of implementation

Stage 2. Branding and design consultancy:

  • Curation/audit of visual identity development
  • Recommendations on further development

Result: Visual brand

Contacts

Moscow office:

Narkomfin, Novinsky Boulevard,
25, building 1, office 5

Contact us:

info@ermolaevbureau.com
+7 (916) 604 58 92

Postal address:

Taganskaya st., 31/22, apt. 399,
Moscow, Russia, 109147

Amsterdam representative:

Tweede Schinkelstraat 140/BG
1075TT Amsterdam

Contact us:

amsterdam@ermolaevbureau.com
+31 61 190 66 25

For clients:

You are welcome to send us an email at vika@ermolaevbureau.com or call +7 (916) 604 58 92. We will be glad to provide you with more information, answer questions and make an offer.

Apply for a job:

We are always looking for talented people. Email us your portfolio and CV at job@ermolaevbureau.com. Put "Job Application" and your name as the subject.

Education:

If you are interested in our education program we will be glad to answer your questions. Email us your portfolio and CV at info@ermolaevbureau.com. Put “Education Application” and your name as the subject.

Internship:

We offer internships only for outstanding young designers. Email us your portfolio and CV at info@ermolaevbureau.com. Put "Internship Application" and your name as the subject.

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